PR and marketing

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Lobbying

Lobbying

Lobbying implies the engagement of specialized people in charge of building positive business relations between organizations, whose representatives are political and state institutions. Lobbying means working on a positive presentation of a case,...

Relations with the media

Relations with the media

Media relations represent the most visible aspect of all public relations. Relations with the media perform an extremely important task that concerns the perception of a company or organization in the media - they build and nurture daily...

Community Relations

Community Relations

The company's image and operations are largely influenced by the company's relationship with the local community. That relationship is very specific because the company/organization is part of the community. This means that employees have a dual...

Corporate and social responsibility

Corporate and social responsibility

Corporate social responsibility (CSR) has emerged as one of the trends that characterizes the operations of numerous successful companies around the world in recent years. Today, successful business cannot be imagined without the comprehensive...